Dekel Tours - Google Ads
In the spring of 2021, Dekel was keeping their eyes up and looking to the future. Knowing they needed to integrate Google Ads into their broader digital strategy, they bought me on to sustain and support their digital presence. My goal was to keep our strategy focused on the future and the inevitable return of travel.
“From our very first conversation, it was clear that Nick was fully invested in getting to know our company and find the best and most impactful strategies for us. He took the time to learn our brand and our voice, listened to our goals, and helped us dream big. The uncertain state of international travel during the height of the pandemic made having a sharp, forward-looking strategy vital, and Nick played an important role in our company's success emerging from this challenging time. " Avital, Media and Communications Director
LOS ALTOS DE EROS - MARKETING STRATEGY AND CONTENT DEVELOPMENT
Developing strategic, cohesive content across platforms was something Julia just didn’t have time for while managing an entire boutique hotel. Julia and I worked together to create an overall marketing strategy that around her scheduled retreats calendar highlights. Meeting regularly, I was able to get to know the brand and create effective content based on her voice and needs.
“Nick is very organized, professional and completes his work on time. He has been a pleasure to work with and is very knowledgeable about marketing through social media and email campaigns. His tasks have really helped us manage our time and stay up to date on our marketing efforts. I highly recommend him!” - Julia, Owner
BOAT GURU - CONTENT CREATION
Creating eye-catching tour listings onto OTAs and selling platforms can be challenging and time consuming. Alex needed someone who could get the tasks completed efficiently while he focused on day to day operations of Boat Guru. I was able to take the task off of his plate and develop copy that continues to entices customers.
“I have worked with Nick to create a number of high-impact tour listings, including descriptions, photo selection and profile setup on the various platforms. I have always appreciated Nick's positive attitude and high quality content. This really comes through in his copy which is always as punchy as it is enticing.” - Alex, Owner
MIDWEST BALLOON RIDES - PAY PER CLICK
Not having the time to manage the nuances of his pay per click campaigns with Google and Facebook was an obstacle for Tony. We partnered together to create a strategy that allowed him to get back to doing what he loves while I worked behind the scenes to maximize his budget and generate leads. We were able to sell out his calendar for a majority of the summer in 2020.
CHICAGO’S FINEST TOURS - WEBSITE DEVELOPMENT
Creating, developing, and maintaining a website can feel daunting. Dan was keen on redeveloping how and where he presented his private tour options on his website. Using data, experience, and market research, we created and implemented a new way to display private tours on the website in the middle of the high season.
ORIOLY - CONTENT WRITING
Creating, developing, and maintaining a website can feel daunting. Dan was keen on redeveloping how and where he presented his private tour options on his website. Using data, experience, and market research, we created and implemented a new way to display private tours on the website in the middle of the high season.
“Nick is a well experienced and dedicated copywriter. We worked together when he wrote us a blog article about the advantages of video for tour operators. I totally recommend his services to anyone looking for quality content within the tourism industry.” - Felipe, Content Marketing Manager